Personal Project  Gum Election
Interactive Street Art
Stakes are always high before  US presidential elections, so for a few of them me and my friends put up some street art posters and let democracy do the rest.

People went nuts on Instagram and the idea was broadcasted on CNN the night before the Election, opening up our project to some 8 million viewers.

Proving that sometimes you don’t need tons of money to get engagement, but you need a great idea. 


CD: Stefan Haverkamp, James Cooper
AD: Hedvig Astrom



HEDVIG ASTROM CREATIVE DIRECTION, INC. STOCKHOLM // LONDON // NEW YORK